The Zero Mindset is designed as a revolutionary guide for today’s individuals who find themselves at either a starting point or a restarting point in their lives alive with a deep desire to build. Whether your plan involves a specific business or a vision for yourself, building from the ground up is a detailed process that is invariably accompanied by recognized rules and dominant hurdles that disrupt and block your journey. The Zero Mindset delivers a series of deprogramming exercises whereby the social rules that have been accepted as traditional, taught to us as productive, are, in fact, what may have been suppressing our true achievement and are counterproductive. Our understanding of success and failure, of risk-taking, and even our notion of hard work, may have been embedded in our psyche through past perceptions giving us an outmoded view of our place in the world. The Zero Mindset takes the bold initiative that the reason for these problems is found before any strategy or planning stage, these problems are bred in the perception, and only by reaching back farther and farther can we see clearer, allowing us to begin building and prosper. Zero is the ultimate objective. Zero represents the new beginning as well as a reflection of the various scenarios of zero facing the individual scaling the climb up. Prepare yourself to embody: zero finances, zero connections, zero access, and zero experience. The Zero Mindset serves as a complete manual with its two-pronged approach of mindset strategy and business strategy. Learn how by only going straight to zero will you be able to find yourself free to chart the course acting with new and original insight. The Zero Mindset is the blueprint for those who are brave enough to start or start over.